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Have heard conflicting reports about traffic and sales for the last day of the Mid-Winter Meeting. Anywhere from "very slow" to "packed and a banner day for sales". My guess is that this had a lot to do with preselling the show and whether the company had any new and different products to demo at the meeting.

How did your company do?

Views: 1

Tags: 2010, midwinter

Joe Donohue Comment by Joe Donohue on March 1, 2010 at 12:25pm
Friday was the best chance to make business happen with mobs of people meandering all over the place. Saturday had a decent turnout, but they seemed to be dentists that were working the floor with for a specific purpose. Some people said that Thursday was slow, but for everyone that said Thursday was slow, I had two people tell me that Thursday was solid.....
Ricklin Comment by Ricklin on March 18, 2010 at 11:29am
Saturday was overall the slowest I thought. The shortened meeting jammed a lot of CE in to Saturday, no breaks for the DDS's to get out on the floor
Dental Sales Rep Comment by Dental Sales Rep on March 18, 2010 at 12:05pm
Rick,

Curious if you think that bringing back the 4 day meeting would be beneficial. You would have the added cost and inconvenience of staying an extra day , but the CE could be spread out a bit more. Would the additional sales on that day off set the additional costs?
Ricklin Comment by Ricklin on March 18, 2010 at 12:19pm
I enjoyed the show ending on Saturday!! That said they also started the meeting for the dentists on Thur vs. Weds in the past. I thought having CE starting on Weds. was a good thing. Three days is enough for any meeting, but having the first day for the dentists being CE only allowed more time in the schedule for them to visit the exhibits. Overall it's always a battle between the CE and the exhibit floor. Allowing more time for CE (while we set up) was a good thing. Also the new facility was a vast improvement from years past. JMHO

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Created by Dental Sales Rep May 14, 2008 at 7:30pm. Last updated by Dental Sales Rep Dec 9, 2010.

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