Downsized Marketing = Downsized Sales?

Recently, I've been hearing lot about marketing department downsizing in the dental industry....Everything from long-time industry veterans being laid-off to entire departments being eliminated. I'm interested in hearing from both sides of marketing/sales continuum.

Marketing Pros: How are you balancing the need to reduce costs with the need to maintain company and product visibility and ultimately, in meeting your revenue targets?

Sales Pros: How is the reduction or elimination of your marketing "air cover" affecting you in the field and ultimately, in meeting your sales quota?

Marketing & Sales Pros: Do you think the recent news is just your typical Q1 shakeout?